A MARKETING expert from Wellington has released a new novel filled with humour, honesty and hard-won wisdom from a lifetime in the industry.
PowerPoint and Coffee – The Refill draws on Michael Pollack’s career working with some of the UK’s most iconic food, drink, and retail brands.
Equal parts memoir and marketing insight, PowerPoint and Coffee – The Refill is a follow up from his original title PowerPoint and Coffee.
Michael, from Wellington, said: “In my first book, I realised there were subjects that deserved more than the brief attention I gave them, and a few gaps that were worthy of filling.
“So, fast forward ten years, here’s the top up, along with a sprinkling of new anecdotes, insights , and perspectives on brands and the constantly evolving retail landscape.”




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