Alan and Jacqui were first in line to shop at the new supermarketA lengthy queue formed outside of Lidl ahead of its 7am opening on ThursdayShoppers were pleased they would no longer have to travel to Taunton to shop at LidlWellington Mayor Mark Lithgow declared the store officially open before cutting the ribbonWellington Mayor Mark Lithgow declared the store officially open before cutting the ribbonExcited shoppers haul cut-price TVs to the checkoutsHemyock resident Huw Walker was the new store's first customer, grabbing a 65 inch TV for his motherThe middle of Lidl played host to offers across an eclectic range of goodsLidl stocks were fully plenished in preparation for a busy opening dayLidl stocks were fully plenished in preparation for a busy opening dayCustomers carried out their TVs by hand and with the aid of pallet trolleys

Alan and Jacqui were first in line to shop at the new supermarket

A lengthy queue formed outside of Lidl ahead of its 7am opening on Thursday

Shoppers were pleased they would no longer have to travel to Taunton to shop at Lidl

Wellington Mayor Mark Lithgow declared the store officially open before cutting the ribbon

Wellington Mayor Mark Lithgow declared the store officially open before cutting the ribbon

Excited shoppers haul cut-price TVs to the checkouts

Hemyock resident Huw Walker was the new store's first customer, grabbing a 65 inch TV for his mother

The middle of Lidl played host to offers across an eclectic range of goods

Lidl stocks were fully plenished in preparation for a busy opening day

Lidl stocks were fully plenished in preparation for a busy opening day

Customers carried out their TVs by hand and with the aid of pallet trolleys

Excited shoppers queued outside of Lidl on Thursday morning ahead of the much awaited opening of the new supermarket.

Wellington mayor Mark Lithgow carried out ribbon cutting ceremony, before declaring the store officially open. He welcomed the arrival of Lidl to the town, saying: "I’m very pleased for Wellington that we’ve got a Lidl store in town, we deserved to have a brand that’s covering the country so I’m delighted to see it."

A cut-price 65 inch Smart TV saw some shoppers queuing as early as 6.30am to avoid missing out on the £199 gadget. Customers were seen hauling the supersized television to the checkouts by hand and with the aid of pallet trolleys.

Store shelves were packed with fresh produce, including British fruit and veg, and a big selection of bakery treats.

The middle of Lidl, an aisle which has in the past sold everything from bouncy castles to plasma torches, played host to a range of gardening deals. Among the garden-ware offers were an electric lawnmower for £119.99 and a long reach hedge trimmer retailing for £69.99

Nynehead resident Huw Walker was the first Lidl Wellington customer to complete a purchase. He had arrived at the store early to grab a discounted TV for his mother.

He said: "My mum needed a TV and I heard about this deal, so I arrived early this morning to pick one up. I hope it fits in my Skoda, I should have brought my van really.

"I needed some milk as well but I couldn’t carry it."